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Jenny Bent grew up in a house full
of books and always knew she wanted to be involved
in publishing. So when she graduated from college,
she got a job working for the Sagalyn Agency
in Washington, DC, where she eventually became
foreign rights manager. She later worked as an
editor for a book packager, then as a bookseller,
and now represents her own titles as a literary
agent with the Harvey Klinger Agency in New York
City.
Bent holds a B.A. and M.A. in English literature from Cambridge University
in England.
Anna Olswanger: What's the best way
for a writer to find an agent?
Jenny Bent: Most of my clients have
been referred to me by other writers or by other
industry professionals. If you don't know any
writers or industry professionals, the answer
is to network: attend writers' conferences, join
a writing group, take writing classes. Work on
making connections with people who can help you.
Otherwise, do your homework—check out the numerous reference books on
agents and find out who accepts work in categories similar to yours. Go to
bookstores and look at the acknowledgements in books. Often the writers thank
their agents. You can then approach an agent by saying, "You were the agent
for so-and-so, and I think my work is similar."
Olswanger: How should a writer
contact an agent?
Bent: Always approach the agent
via a query letter. Never call first unless one
of that agent's friends or clients has referred
you and told you it's okay to call. The query
letter should contain a short synopsis and your
biographical information. It's important for
the agent to know about you and your writing
credentials, and if you are submitting exclusively
or simultaneously. Never forget the SASE because
many agents won't respond without one.
Olswanger: What are some common
mistakes you see beginning writers make?
Bent: I turn down most of the
unsolicited submissions I get for the simple
reason that they are not well-written. Beginning
writers need to read everything they can get
their hands on, and they need to take classes
or join writing groups to practice and hone their
craft. While I respect the artistic vision, I
think many beginning writers would benefit from
taking the writing advice of their agent or editor.
And too many new writers assume that their publisher
will sufficiently promote and market their books.
In fact, writers have to work like crazy to make
sure their book is a success.
Olswanger: What are some common
mistakes established writers make?
Bent: Established writers don't
get enough editing. I don't know if it's because
they think they don't need it, or because editors
are getting too busy to edit. If I were a successful,
established writer, I would insist on being properly
edited, even to the point of hiring an outside
editor.
Olswanger: How have you changed
as an agent since you started out?
Bent: It's a tough business.
I've become more cautious about signing projects
up, although I'm not sure that's a good thing—it's
important to take some chances. I'm also more
reluctant to take on clients on the basis of
a partial, rather than a complete, novel manuscript.
Olswanger: What kinds of manuscripts
are publishers signing up now?
Bent: Narrative nonfiction is
hot. By narrative nonfiction, I mean wonderfully
written nonfiction that tells a story. Health
is another hot topic, but it's a crowded field,
and writers have to be doctors with impressive
credentials and new ideas. Within health, alternative
health is big, especially nutritional cures.
Olswanger: How willing are agents
to negotiate contracts with small publishers?
Bent: If there is no upfront
money, the agent will be doing a lot of work
for no money, and that's a deterrent. But I think
some agents will negotiate a contract with a
small publisher if they think the writer has
long-term potential. If an author has an offer
from one of these small publishers and is having
trouble getting an agent, he or she should just
hire a lawyer who specializes in publishing and
pay the lawyer by the hour to negotiate the contract.
Olswanger: Is nonfiction or fiction
easier to sell?
Bent: Nonfiction is easier to
sell to publishers, even though fiction sells
better to the public. That's because it's much
easier for an editor to tell if nonfiction is
going to work, as opposed to fiction which is
subjective. It's also easier to break out an
unknown in nonfiction—if you look at the
fiction bestseller list, it's almost entirely
made up of "brand name" writers.
Olswanger: What are some mistakes
writers make in the author-agent relationship?
Bent: Authors are often too quick
to sign with the first agent who comes along.
Unfortunately, there are unscrupulous agents
out there, so make sure you thoroughly check
out anyone who wants you to sign an agreement.
A good source for this is www.agentresearch.com.
Get the list of questions that the Association
of Authors Representatives gives out, and ask
the agent all of them. If the agreement is confusing
in any way, have a lawyer who specializes in
publishing look it over. Try not to sign any
agreement with a time limit. Get one which is
open-ended and can be canceled at any time by
either party.
Olswanger: What makes you want
to work with new writers?
Bent: One word: credentials.
In terms of fiction, it helps if they've published
short stories, won contests, and have an MFA
from a prestigious university. With practical,
self-help type nonfiction, I like to see articles,
lecturing, advanced degrees, and television appearances.
The other thing that would make me want to work
with unpublished authors is a glowing referral
from another client who has read their work.
But the most important thing is talent: great
writing, tight plot, and compelling characters.
Text copyright © 1998
and 2003 Anna Olswanger and Jenny Bent. Illustration
copyright © 2001 Deborah Zemke. Visit Harold
Underdown's The
Purple Crayon for other interviews by Anna
Olswanger.
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